Círculo Escéptico

Círculo Escéptico

Círculo Escéptico is a nonprofit, member-supported organization devoted to promoting scientific skepticism, the use of critical and rational thinking as an indispensable tool for understanding the world and making decisions in everyday life. They try to confront the spread of pseudoscience, superstition, and irrational beliefs, especially those coming from the media.

We approached this project from minimalism and simplification, present from the logo itself, that helped us create a visual universe with its shapes and color palette, inherited from the previous brand iteration. The pandemic (as with so many other things) put the implementation of the new brand on hold, but soon they will release a renewed website and social media graphic style.